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The Hospitality Squared Blog

Insights and inspiration at your fingertips.

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Innovation

Seattle’s proposed tax to fight homelessness may hit Amazon hardest

April 2, 2018 Jeffrey Summers No comments yet

User generated content in real-time will have multiple touchpoints for offshoring.

Funding trends

When SMBs Go to the Cloud, On-Premises IT Infrastructure Is Still Necessary

April 2, 2018 Jeffrey Summers No comments yet

Capitalize on low hanging fruit to identify a ballpark value added activity to beta test.

Engagement, Guest Experience

What’s The One Thing You Must Do To Deliver Exceptional Service?

February 8, 2018 Jeffrey Summers No comments yet

Disney recently posted this and it about exploded my brain. You can’t plan the entire Guest experience. You need spontaneity in order to capture those moments that you need to which occur only at the point of experience. The one thing to teach your staff is to look for, identify and act on these moments. […]

Coaching, Growing Your Business, Performance, Questions From Operators

Questions From Operators: Frustration

November 28, 2017 Jeffrey Summers No comments yet

Q: “I get so frustrated with myself on a weekly if not daily basis . Like how can I set personal or work goals and then continue to make choices that prevent me from achieving those goals ??? Sometimes it’s just forgetfulness , laziness , moments of weakness or taking the easy path instead of […]

Engagement, People, Questions From Operators

Questions From Operators: Employee Engagement

November 18, 2017 Jeffrey Summers No comments yet

Q: How true is this statement? “Employee Engagement is something all organizations need, but it is tricky to tactically execute.” A: “…tricky to tactically execute…” : It’s not tricky and the employer doesn’t ‘execute’ it. Engagement is intrinsic to the employee: meaning if you hire people who share your values and provide an environment that […]

Wrong Headed Thinking

Wrong Headed Thinking: Scheduling

November 18, 2017 Jeffrey Summers No comments yet

And now for the latest episode of ‘ Wrong Headed Thinking’ “Slower, lower priority days don’t require the same degree of skills and offer more flexibility when assigning staff…” Every guest deserves the best possible experience. Consciously allowing inferior skilled employees to give less than your best is the recipe for disaster. This amounts to […]

Marketing, Questions From Operators, Social Media

Questions From Operators: Social Media

November 18, 2017 Jeffrey Summers No comments yet

Q: Shouldn’t you use social platforms like TripAdvisor to market your business? A: No. You shouldn’t use a consumer platform (which is what social media sites are) for commercial messaging. Social platforms are not a multi-purpose business tool and any attempt to push messaging to them will be met with negative friction. FUQ: But can’t […]

Growing Your Business, Leadership, People, Perspective

People: Massimo Bottura

November 6, 2017 Jeffrey Summers No comments yet

Massimo Bottura: “I have a test that I do with my chefs—it’s called “Who Are You?” You have to express yourself in an edible way—or even in a different way. You have to express yourself and tell me who you are. I do this test all the time—if I come back on a Monday, I […]

People, Performance Development, Perspective

The Myth Of Retention

August 20, 2017 Jeffrey Summers No comments yet

“One of the biggest myths is that we have a retention problem.”

People, Performance

TOH: Delusional Process Management Syndrome

July 31, 2017 Jeffrey Summers No comments yet

“Many of the managers I come into contact with suffer from what I call: Delusional Process Management Syndrome”

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Jeffrey Summers, Restaurant Coach & Consultant

I help restaurant and hospitality leaders close the gap between where they are and where they're meant to be.

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  • Avg Cost To Replace A BOH Restaurant Hourly Employee $2,800
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  • Avg Tenure Of A Restaurant Employee Is 110 Days
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