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The Hospitality Squared Blog

Insights and inspiration at your fingertips.

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Free Consulting, Growing People, Growing Your Business

Five Things Restaurants Need To Do But Probably Won’t

June 5, 2017 Jeffrey Summers No comments yet

5 Things your restaurant business needs to do in the coming year to achieve long-term success.

Guest Experience, People, Product

What Is The Guest Experience?

June 1, 2017 Jeffrey Summers No comments yet

First off, you have to understand what goes in/on/around your business from the guest’s perspective is how the Guest Experience (GuestX) is defined, not yours. And from the guest’s point of view (POV) an exceptional guest experience holds meaningfully differentiated value.

Models, Perspective

The Problem With Problems

June 1, 2017 Jeffrey Summers No comments yet

This is a vicious cycle. It’s caused more band-aids to be applied to more operations than you can imagine.

Perspective

Performance vs Values

June 1, 2017 Jeffrey Summers No comments yet

You’ve heard it time and time again: “Hire For Values, Train For Skills” here’s why that’s critically important.

Product

The “Experience As Business” Approach: Howard Behar’s ” People First” Master Class

April 13, 2017 Jeffrey Summers No comments yet

Operators often scoff at the idea that the product of Hospitality businesses is a “social product” inasmuch as it’s not about the food and eating or the bed and sleeping.

Coaching, Leadership

Effective Coaching Skill Development Focuses On Four Areas

April 11, 2017 Jeffrey Summers No comments yet

Helping leaders diagnose the learning styles of team members to optimizing one’s work with them. These adjustments can accelerate the team member’s ability to learn from experience. Using questioning and active listening to help others clarify goals in relation to the current realities, outlining the challenges ahead in achieving an important result, […]

Leadership

The Questions Great Leaders Ask Themselves

April 11, 2017 Jeffrey Summers No comments yet

As you seek to reach the ranks of great leaders, ask yourself these questions: Do I know what makes each of my team members inspired? Discouraged? Do I know the level of skill of each employee? Am I adapting to the abilities of each? Am I creating an environment that encourages uniqueness and difference? […]

Coaching, People, Performance

Virtually All Highly Successful Restaurants DO NOT Have a Weekly Huddle

March 28, 2017 Jeffrey Summers No comments yet

The idea that you need a weekly manager’s meeting in order to do anything is just plain dumb. And the idea that it is a “characteristic of successful independent restaurants” is complete hokum. It is not.

Marketing, Performance Development

Marketing Re: Social Media

March 14, 2017 Jeffrey Summers No comments yet

Too many operators are focused on the media and not the social. The most effective way of communicating with Guests is at the point of experience by informed, engaging and empowered employees who share your values. Everything else is blatant advertising

People, Performance

9+ Ways to Improve Employee Performance & Engagement

December 11, 2016 Jeffrey Summers No comments yet

Do all 9+ of these and you’ll have that rockstar culture you’ve been denied for years.

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Recent posts

  • Do You Have Crabs?
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  • QFO: What are the benefits for restaurant owners if Guests place an order on a delivery app rather than calling in directly to the restaurant?

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Jeffrey Summers, Restaurant Coach & Consultant

I help restaurant and hospitality leaders close the gap between where they are and where they're meant to be.

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FYI
  • Avg Cost To Replace A BOH Restaurant Hourly Employee $2,800
  • Avg Cost To Replace A FOH Restaurant Hourly Employee $2,200
  • Avg Cost To Replace A Restaurant Executive $213,000
  • Avg Cost To Replace A Restaurant Manager $15,000
  • Avg Tenure Of A Restaurant Employee Is 110 Days
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